How successful companies and entrepreneurs use their existing customers and fans to sell to new ones – Online reviews and Testimonials Testimonials can increase conversion on your sales pages by 34%, but there are many different types of testimonials, and they all improve trust and conversions in their own way. To make sure you take full advantage of them, I’ve scoured the internet to find every testimonial option available for…
Hope vs. Knowledge when it comes to business By Boyd Petersen – June 10, 2016 What is the difference between hope and knowledge when it comes to business. There is a big difference and hope should be taken out of your vocabulary. Got more ideas or comments? Email me: Boyd@BPMedia.com
My list of The Dos And Don’ts Of Great Offers And Keeping Customers Coming Back The TO DO list of great offers – Discounts are great, but don’t always make it a discount. They should be used sparingly or the customer will be trained to only respond to discounts, and you will have defeated the purpose of making more money with your program. Information on new products/services is enough…